Source link : https://tech365.info/beats-launches-travis-scott-partnership-that-includes-new-dare-to-dream-advert-marketing-campaign/
Apple’s Beats model is launching a brand new movie star advert marketing campaign right now that includes rapper Travis Scott and entitled “DARE TO DREAM.” The marketing campaign is impressed by a 2011 tweet from Scott when he was simply beginning his profession, by which he claimed, “One day Travis Scott will be somebody.”
The marketing campaign brief movie is a “testament to how belief in oneself can manifest into reality” and incorporates a re-creation of his precise childhood bed room and an look by his actual mom, Wanda Webster.
The movie depicts a younger Scott engaged on music initiatives utilizing his iMac and the unique Beats Studio headphones, with the scene reworking from his bed room to a dream of sold-out exhibits on his just-completed “Circus Maximus” tour spanning a number of legs over the previous two years.
The dream is short-lived, nevertheless, together with his mom calling him again to actuality and sending him off to highschool. Impressed by the dream, Scott composes his prophetic tweet, and on his method out of the home he discovers a pair of Powerbeats Slot in his pocket, an emblem linking previous and current.
Whereas the partnership with Scott is at present centered on the marketing campaign movie, Beats Chief Advertising Officer Chris Thorne hints that we are able to count on to see extra sooner or later.
“This campaign captures something deeply personal — the belief that greatness starts with a single idea and the courage…
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Author : tech365
Publish date : 2025-12-20 00:43:00
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