Source link : https://tech365.info/threads-customers-nonetheless-barely-click-on-hyperlinks/
Two years in, Threads is beginning to look increasingly like probably the most viable challenger to X. It handed 350 million month-to-month customers earlier this 12 months and Mark Zuckerberg has predicted it could possibly be Meta’s subsequent billion-user app.
However Threads nonetheless is not sending a lot visitors to different web sites, which might make the platform much less interesting for creators, publishers and others whose companies rely on non-Meta owned web sites. In line with Similarweb, a advertising and marketing intelligence agency, outbound referral visitors from Threads climbed to twenty-eight.4 million visits in June. That is a notable soar from 15.1 million visits a 12 months in the past, however nonetheless comparatively tiny contemplating Threads is at the moment averaging greater than 115 million customers a day on its app, in line with Similarweb.
Common Threads customers have lengthy suspected that Meta deprioritizes posts with hyperlinks. For a lot of the final two years of Threads’ existence the frequent knowledge was that customers should not share hyperlinks, or ought to solely share them as replies to a major submit. Instagram chief Adam Mosseri, who additionally oversees Threads, hasn’t precisely inspired linking both. He mentioned final 12 months that Threads does not deliberately downrank hyperlinks however that “we don’t place much value on” them as a result of “people don’t like and comment on links…
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Author : tech365
Publish date : 2025-07-15 01:08:00
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